Shakye's blog

  1) What is a   conglomerate  in the media industries?  A corporation owning smaller companies, some unrelated. 2) What is a   subsidiary ? Another company owned by a much larger company. 3) What are the benefits for media companies of  vertical integration ? This system helps media conglomerates to maximise profits and ensure a return on investment by controlling the entire process. 4) What are the benefits for media companies of  horizontal integration ? allows companies to gain market share and market power, eliminate their competition, acquire new products and services, a larger customer base, and increase their revenue .  5) Give  three  examples of media companies or brands that have used  synergy  to maximise their profits. There are examples in the notes above to help you. Pixar and  Disney Instagram and Facebook. Exxon and Mobil 6) What is  convergence  and what device has changed the relationship betwe...

  1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential).  WWW: Some attempt at applying denotation and connotation when analysing the unseen media product. EBI: Very short, brief responses which lack detail and depth for GCSE. You need to provide more specific examples and include more media terminology in the future. 2) Read  the mark scheme for this assessment  carefully. Write down the mark you achieved for each question:  Q1: 1 Q2: 1 Q3: 2 Q4: 2 Q5: 3 Q6: 2 3) Identify one of your  stronger  questions. Why did you do better on this question? Use the mark scheme to help you with this. I did well on question 5 as I got have the full marks. 4) Identify one of your  weaker  questions. Why did you score lower on this particular question? Use the mark scheme to help you with this. I suppose that I could've done better on question 6 as I wish I added a bit more detail. The...

  Create a new blogpost called ' Demographics and Psychographics'. 1) What information do media companies use to create a demographic profile of their audience?  .Age .Gender .Education .Social class .Jobs .Location 2) Why are media companies and advertisers increasingly using audience profiling and not just demographics? 3) What are the seven different Pychographic groups?  . The Aspirer . The Explorer . The Mainstreaner . The Reformer . The Succeeder  . The Resigned . The Struggler 4) Write a brief summary of what each Psychographic group is seeking or motivated by. The Aspirer are interested in luxury goods and prefer to be stylish.  The Struggler tends to not think much about the future. The Resigned are older people who built their attitudes overtime. The Succeeder believe that they deserve the best. The  Explorer tends to explore new things. The Reformer are not influenced by status and seek enlightenment. 5) What psychographic group or groups do...

  WWW: A positive start to Media Studies – well done for completing mostly all your blog work! Your fruit bowl is creative and well designed and showcases your technical ability. Well done for completing the extension work for the first blog post! Your Denotation and Connotation blog post is very detailed and you are demonstrating good analytical skills here. EBI: Complete all blog work and meet submission deadlines. Finish and publish the camerawork blog and the Mise-en-scene blog post where you had to analyse the opening of the Stranger Things episode is quite short – add further detail. Mise-en-scene: https://mediamacguffingcseyear1.blogspot.com/2024/09/media-language-mise-en-scene.html Camerawork – Doctor Who: https://mediamacguffingcseyear1.blogspot.com/2024/10/camerawork-blog-tasks.html LR: Create a new blogpost on your Media blog called ‘Blog feedback and Learner Response’. Copy and paste this WWW/EBI feedback into your blogpost then complete the LR tasks/questio...